About Us
How it began...
Whilst studying Product Design at university my creative passion developed out with the academic sessions and I began to explore and educate myself in the nail industry which in turn became a hobby and a creative outlet.
After less than a year of researching and practicing on friends and family, I delved into the industry completing my nail technician course in 2019.
My passion for the creative industry did not stop there! I began to enjoy the properties and powers of the products and wanted to provide my clients the best salon experience and so I began to formulate, design and develop my own cuticle oils to retail as aftercare.
The cuticle oil pens have been researched, designed, developed, packaged and posted right from Blabz Beauty Bar! I loved the freedom of creating my own scents and the ability to provide great aftercare in a convenient and beautifully fragrant form!
My love for the scents and the product process became another amazing channel for my creativity and so I began to develop my own wax melts, simmering salts and stocking some complementary products for everyone to enjoy!
When was Blabz Beauty Bar Founded?
Blabz Beauty Bar initially started off as a Nail business called 'Nails by Abbi' in August 2018 where I increased my skills and knowledge by practicing and watching Naio Nails YouTube videos by Kirsty Meakin whilst studying Product Design at university, from there I gained more confidence, enough to book myself onto a nail course and then started developing my own products to use on clients after their treatments. The first product was my cuticle oils in May 2019. I then re-branded as Blabz Beauty Bar in August 2019 where I practiced services in nails, eyebrows and lash lifts and in June 2020 I launched my Etsy to sell my increasingly popular cuticle oils and then in October 2020 my very own website.
How did I come to create my own product range?
I was always very creative and have been inspired by unique products that solve problems or make others feel better about themselves, particularly within the world of fashion and beauty. During my studies at university my creative passion developed further. I began to explore and educate myself in the nail industry, which initially was a hobby and a creative outlet. After less than a year of researching and practicing on friends and family it became clear that there was a need for aftercare products that you could rely upon for quality and affordability. I delved into the industry completing my nail technician course in 2019, and absolutely loved being artistic with this, honing my skills and better understanding the products I was using. I wanted to provide my clients with the best salon experience and after care service possible. It was difficult to find affordable products that were of consistent high quality so after months of vigorous research I formulated my now very popular Blabz Beauty Bar cuticle oil pens. The Blabz Beauty Bar Cuticle Oil Pens were all fully created by me, and all products are packaged and posted direct from Blabz Beauty Bar. I realised that even though getting to this point has been very difficult and required dedication I realised that I loved the freedom and satisfaction of creating my own scents and being able to provide great aftercare in a convenient and beautifully fragrant form. This meant for me there was no going back and I wanted to continually grow Blabz Beauty Bar as a brand!
What is Blabz Beauty Bar's Aim?
Our aim is to provide nail lovers, nail technicians and salon owners with quality products that perform well consistently and are accessible to all and fulfil that promise. Blabz Beauty Bar is still very young but we pride ourselves on providing the best customer service possible. We will go above and beyond to help with any queries and take on board any feedback to help us improve as a brand as our customers are at the heart of everything we do. Our products are exciting and practical, our cuticle oils, for example can be used on those all-important nails both with and without enhancements. Blabz Beauty Bar is a brand that cares, we strive to ensure our fragrances are appealing and encourage customers to use the cuticle oil regularly which in turn serves to protect and enhance nails supporting enhancements to last longer and ensure natural nails will remain healthier.
What has gone on behind-the-scenes?
Behind the scenes my family have been super supportive in helping me to build my business and create these products, we work several nights per week (alongside our day jobs) to make up the oils, fill the pens, label them, pack the orders and post them to all my lovely customers! Having a design background allowed me the freedom to create the labels and packaging just the way I envisioned for my brand. This also allowed me to successfully create Blabz Beauty Bar’s very own website for customers to shop internationally and more conveniently.
When did I launch our first products?
The initial launch of my products was to my own nail clients in May 2019, I had no intention of going global with the cuticle oils and was only trying to produce a suitable, high quality aftercare product to help my clients enhancements last longer. Within the first national lockdown in 2020 I began to advertise the oils more on my social media and was inundated with requests from other nail technicians who were keen on purchasing larger amounts. I then decided to create my business and Etsy store and things quickly boomed from there! Within a matter of a 2 months, I received over 600 sales on Etsy alone and was still fulfilling custom wholesale bundles on Instagram too. The cuticle oils were receiving amazing reviews which I was so proud of, these can be seen on Etsy, Instagram and also within some of the big nail groups on Facebook, this boosted Blabz Beauty Bar even more and made me feel confident enough to start creating more scents and products! It was at this point I felt my brand was reputable enough to have it's very own website where I had the freedom to design it and build a stronger brand image and with a design degree it was something I was completely able to do myself and a part of my business I enjoy nurturing day in and day out!
What challenges have I faced?
Many challenges were faced. With the decision to start this business in a pandemic, sourcing the packaging at a reasonable cost and quantity was not a simple process, it took many attempts to find the perfect manufacturer that could provide the quality of products that my customers have come to expect. The growth of the business throughout the first few months was quick and unexpected and took me by surprise (but was GREATLY appreciated). I really was not able to do it alone and struggled to juggle all the orders plus university, nail clients and my other part time job so I had to train up my boyfriend, Lee, and his sister, Carla, as well as my Mum and Dad to help me produce the products, pack the orders and post during busy periods.
What is unique about Blabz Beauty Bar?
Our products come in over 20 different scents, I think the largest range available from a brand in the cuticle oil market. They are also vegan friendly, cruelty free and in a handy brush pen format for easy application on the go. The cuticle oils are all handmade at Blabz Beauty Bar HQ in Fife, Scotland, have been safety tested professionally. Our oils are also available for private labelling so you can have your very own branded cuticle oils without the fuss of making and producing yourself!